Hersheyland | Explore Hershey Products, Recipes, Crafts & More

Welcome to Hersheyland, your go-to dessert destination for tasty recipes, celebration ideas and family activities.

Hersheyland is full of ways to make life a little sweeter!

Featured Flavors

reeses peanut butter and jelly grape flavored big cup

What’s Your Jam? REESE’S PB&J Cups are out now! Will you try Grape first?

reeses peanut butter and jelly strawberry flavored big cup

What’s Your Jam? REESE’S PB&J Cups are out now! Will you try Strawberry first?

chews your vibe sweepstakes

Chews Your Vibe Will you chill with TWIZZLERS or thrill with JOLLY RANCHER?

smores made with hersheys milk chocolate with caramel candy bars

Elevate Your S'mores Add even more ooey-gooey goodness to your S’mores.

bag of skinnypop avocado lime on pool chair

Try Avocado Lime SKINNYPOP Popcorn now comes in a zesty new flavor.

bag of dots homestyle pretzels bbq seasoned pretzel twists

Go Bold and Smoky Enjoy DOT’S with a sweet and savory BBQ twist.

stack of smores made with hersheys caramel chocolate candy bars

Summer of S'mores

Smoosh your S’mores and make some memories, because it’s time to gather around the campfire for everyone’s favorite toasty sweet treat.

Explore S'mores

What’s on Your Summer Wishlist?

hands holding a smore

Make S'mores Summer nights are made for campfires and ooey-gooey S’mores.

bag of twizzlers on beach towel

Just Chillin' Chew on TWIZZLERS Twists Candy for easy, breezy summer vibes.

bag of jolly rancher ropes being held in front of dessert rocks

Seeking Thrills Chase adventure with bold and fruity JOLLY RANCHER Ropes.

tray with bowls for popcorn

Summer Movie Night Get ready for cozy and creative movie nights in your very own home.

grill with hotdogs and hamburgers next to bowl of dots pretzels

Host a BBQ Break out the grill and invite your friends for an epic backyard bash.

personal chocolate pies

Bake Easy Desserts Decadent desserts don’t have to be complicated. Try these recipes.

Bake Your Day Brighter

From brunch to birthdays and every after-dinner dessert in between, explore the sweetest Hershey's dessert recipes for your family to enjoy.

smores cookies

S'mores Cookies

reeses peanut butter and chocolate cupcakes

REESE'S Peanut Butter & Chocolate Cupcakes

hersheys triple chocolate brownies

HERSHEY'S Triple Chocolate Brownies

KISSES Coconut Macaroon Blossoms

KISSES Coconut Macaroon Blossoms

Browse All Recipes

Sweeten Your Everyday Moments

See More Occasion Inspiration

smores ingredients on wooden serving board

S'mores More Anytime You don't need a campfire for baking S'mores-inspired desserts or making S'mores indoors!

birthday cake on table with party plates

Host a Birthday Bash We've got cake recipes for sure, but you can also find inspo for invites, activities and more!

movie snack charcuterie board

Sweet Streaming Cuddle up for a movie or TV show marathon, complete with sweet and salty snacks!

strawberry banana parfait

Squeeze on the Fun HERSHEY'S Syrup is all you need to make a sweet day even better.

person stirring baking ingredients in mixing bowl

Baking With Hershey Life is what you bake it, so make it sweet with Hershey!

man carrying child on back while she feeds him a smore

Sweet Ways to Celebrate Any day can be a celebration with the right mix of fun and flavor!

Still Scrolling? Try One of These!

cupcake dough in baking pan being swirled with toothpick

GET BAKING TIPS & TRICKS

guess how many chocolates are in the jar game

SEE ACTIVITIES, GIFTS & MORE

hersheys candies and snacks collaged into the shape of a hershey kiss

EXPLORE HERSHEY BRANDS

ABOUT HERSHEYLAND