Add a pop of fun to your day with BUBBLE YUM Bubble Gum, the first soft bubble gum marketed in the U.S. changing the gum game forever.

Add More Pop to Your Day

Now with even more gum to keep your day extra fun! Share this soft and tasty bubble gum classic with friends and see who can blow the biggest bubble.

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What's With the Duck?

BUBBLE YUM Bubble Gum’s mascot is Floyd D. Duck, a free-spirited duck who encourages people to “blow their own bubble.”

Not to be confused with a goose, Floyd starred in BUBBLE YUM Bubble Gum commercials in the 1990s and appears on the packaging.

BUBBLE YUM Bubble Gum was originally introduced in 1973 by Life Savers, Inc., which was purchased by Nabisco Brands, Inc., in 1981.

The Hershey Company bought the BUBBLE YUM brand from Nabisco in 2000, and has been making the bubble gum ever since.

: No, one piece of BUBBLE YUM Bubble Gum has about 5 grams of sugar.
: As the first soft bubble gum marketed in the U.S., BUBBLE YUM Bubble Gum was first produced in 1973 by Life Savers. Since 2000, The Hershey Company has been producing BUBBLE YUM Gum.
: BUBBLE YUM Bubble Gum is manufactured by The Hershey Company in Mexico.
: BUBBLE YUM Bubble Gum does not contain any gluten ingredients. Always refer to each package for current ingredients and allergen statements to make an informed decision about Hershey products. Explore other gluten free Hershey products.